This is a Sponsored post written by me on behalf of PBM Products. All opinions are 100% mine.
If a new Mom or mom-to-be would ask me which baby formula will get my vote, name brand or store brand formula? Without hesitation, I say a big YES to store brand baby formula. Why? The answer is very simple. Store brand baby formula is a lot cheaper compared to name brand formulas like Similac and Enfamil. But how about the nutrients that the baby gets? Well, if we are to compare the nutritional values between the two, it is all the same. Store brand formulas like the name brand ones meet all FDA standards. Whatever ingredient is in the name brand formulas can also be found in private-labeled baby formula sold by retailers like Fry's, Babies R Us, Walmart, Walgreens, Kroger, etc..
So, why is name brand baby formula more expensive than the store brand baby formula? It's a question I asked myself before. Luckily, I found the answer. The reason is, advertising expenses. Manufacturers spend millions of dollars to market their products to parents be it on TV, the internet, magazines, and any other media outlet that they can use to reach the target consumers. The bad news is, these expenditures are thrown at the parents' pockets. As a parent, this does not sound good to me.
We ourselves used store brand baby formula for our daughter. On the first month, we gave her Similac Soy. The price was a pain in our monthly budget so we decided to look for another option. That's when we came to patronize the store brand formula sold by Fry's. The savings was so much different. She grew up healthy and strong. Her mental and physical development were outstanding! We never had a problem with her over-all development and well-being. She's perfect!
For parents and babies affected by the recent Similac baby formula recall, let it not bother you. There are several options you can do. This might be the right time that you try store brand formulas. Compare the nutritional values and price yourself. Then, decide.